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Google launches new tools to make Internet work for more Indians

29 August, 2018, 02:22 | Author: Lydia Fleming
  • Google Tez to Now Be Called Google Pay Pre Approved Loans Coming to the Platform

Google Pay will be the first major payments app in India to offer bank loans, although a host of digital lending startups have come up over the past few years.

In September past year, Google launched Tez, a digital payments app, entering the crowded and fiercely competitive digital payments space in India. Around 40 million new users come online in India every year, not just from metropolitan centers, but from rural areas as well, and latter on an increasing basis. Since its launch, over 750 million transactions were done by users using this app. The company made a slew of announcements for its services in the country including Google Maps, Google Tez and more. People who are approved for the loans will see the money deposited directly into their bank account associated with Google Pay.

Project Navlekha One of the biggest barriers to Indian content being online in indic languages is the lack of awareness.

Google Maps and Google Station Google Maps continues to be a priority product for Google.

Google Pay was launched in September 2017.


For those unaware, Google Pay itself was announced back in January this year, and it started replacing Android Pay later in February. It supports 28 languages, including Hindi, Bengali, Malayalam, Marathi and Tamil - and works even on 2G connections.

Speaking about how Google is evolving its ads offerings for India, Kim Spalding, lead - product management for the SMB and Emerging Market Advertising, Google, says, "Rapid growth in India and diversity in user behavior and changing patterns are impacting and informing the way we develop our products".

At the annual Google for India event held in New Delhi on Tuesday, Google made many announcements.

Localised Google Maps How many times have you gotten lost using Google Maps because the turn indications are precise enough? They're also building something called the "merchant experience" so that businesses can find more customers through Google Maps and customised notifications. Our partnership with RailTel is an example where millions of people are accessing Internet from hundreds of railway stations in India. Google has also partnered with RedBus to add more than 20,000 inter-city bus routes in 1500 cities in Google Maps. The company has partnered with local Andhra Pradesh State FiberNet Limited to reach nearly 10 million people.

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