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NVIDIA, Baidu & ZF Announce A Self-Driving Platform For China - CES 2018

09 January, 2018, 02:05 | Author: Melinda Barton
  • The Nvidia Drive Xavier SoC

China's Baidu and ZF have both committed to using the Nvidia Drive Xavier for their self-driving cars. The DRIVE Xavier will form the core of the driverless platform that's now in development and will also become available to other manufacturers in the coming weeks, being set for a release in the current quarter of the year.

At the CES event, Nvidia also announced two software development kits for artificial intelligence and augmented reality in vehicles.

Nvidia is already working with a multitude of partners on Drive Xavier and Drive AV, including a partnership with Uber that will eventually lead to self-driving rideshare vehicles.

Touted by Nvidia as the "world's most powerful SoC (system on a chip)", Xavier, the next generation of its autonomous driving stack is built to process Level 5 autonomous driving data from a vehicle's radar, cameras, Lidar and ultrasonic systems with greater energy efficiency and a smaller form factor than anything else on the market. "Autonomous driving, zero-emission mobility, and digital networking are virtually impossible without advances in AI and deep learning".

In reaction, Wall Street's top analyst B.Riley FBR analyst Craig Ellis reiterated a Buy rating on Nvidia shares, with a price target of $270, which represents a potential upside of 22% from where the stock is now trading. "Working with NVIDIA, the leader in AI technology, enables us to take a big step into the future".


The main highlight was the introduction of two new software platforms created to help automakers provide a richer user experience inside self-driving cars.

Uber uses the computer technology of the Nvidia GPU from its first test vehicle - the Volvo SC90.

The announcement was made by Jensen Huang, CEO of the chip-making company at CES technology conference in Las Vegas where he made the keynote speech.

First, Volkswagen will be bringing co-pilot capabilities into its cars by infusing Nvidia AI solutions in assistance systems like Voice Assistant, gaze tracking and even leveraging real-time data for better driving. And with our unified architecture, all previous NVIDIA DRIVE software development carries over and runs, Shapiro says.

The Drive X platform takes data from a range of sensors stored inside and outside the auto to enable "intelligent co-pilot", a feature that will increasingly be integrated into new cars in the future.

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